Our Story

Finding Inspiration in Every Pop

It started with a 100-day challenge.

In the summer of 2018, we decided to take on a personal challenge — 100 days without sugar and dairy. In the scorching Nagpur summer, giving up desserts wasn't easy! To satisfy our cravings, we turned to fresh fruits. Grapes, mangoes, muskmelons and many other seasonal fruits became our desserts. And something wonderful happened. We discovered just how incredibly delicious real fruit could be. Its natural sweetness, aroma, texture and freshness made us look at desserts in a completely different way. When our 100-day challenge ended, we went back to ice creams but our palate had become used to the taste of Real Fruit. Most store-bought brands did not match the taste of real fruit, and we found ourselves wanting desserts that captured the real taste and character of their ingredients. That simple thought became the beginning of Licksters.

From an idea to a passion

We started asking ourselves: Can we create desserts that taste like real fruits in first bite itself, are indulgent and are made from ingredients we can really trust? For the next six months, we researched, experimented and developed recipes. We tasted, tweaked, started over and tried again — all with one goal: to create desserts that we would be proud to serve to our own family and friends. By the summer of 2019, we were ready.

With our first machines, six carefully developed flavours of vegan popsicles and a whole lot of enthusiasm, Licksters began its commercial journey.

And we're just getting started. From those first six flavours, Licksters has grown to 30+ flavours of Popsicles and a growing range of innovative desserts, including our much-loved Ooey Gooey Centered Pops. But while our menu keeps evolving, our philosophy remains the same:

Real Fruit.
Thoughtful recipes.
Bold ideas.
And desserts made with love.

What began with a 100-day personal challenge has grown into a brand with a simple ambition — to create exciting desserts that bring together great taste, thoughtful ingredients and a little bit of joy in every bite.

This is our story.

And we're only getting started.

Welcome to Licksters!

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Meet The Team

About Dhivya

Co-Founder | Finance, Marketing & Operations

Dhivya is one of the driving forces behind Licksters. She leads key areas including finance and marketing, while also playing an active role in operations, business development and the brand's continued growth and expansion.

With an MBA in Marketing and a professional journey with Sharp Electronics, Dhivya developed a strong foundation in customer engagement, business development, market understanding, experience in working with diverse clients, managing relationships and delivering business solutions in a dynamic environment. Her diverse experience across sales, marketing, strategy and business management brings a well-rounded perspective to the way Licksters is built and managed.

At Licksters, Dhivya believes that building a great brand requires more than a good product. It requires discipline in execution, an understanding of customers, attention to detail and the courage to keep evolving.

As the brand grows, she continues to work towards building Licksters into a trusted, innovative and loved dessert brand, while ensuring that the values and passion with which it began remain at the heart of its journey.

About Parimal

Co-Founder | Product Development, Innovation & Franchise Support

A hotel management graduate with professional experience at American Express, Parimal brings together hospitality, business acumen and a deep understanding of customer experience. His experience in business simulation training further strengthened his entrepreneurial and strategic perspective.

A nationally published author of A Godly Blunder, Parimal is the creative force behind Licksters’ product development and innovation. With a sophisticated palate and a deep understanding of ingredients, he has developed and refined numerous popsicle and ice cream recipes while continually exploring new flavours, textures and formats.

Beyond product innovation, Parimal plays a key role in franchise management and business support. He works closely with franchise partners, helping them understand the Licksters way of operating and supporting them through the challenges of building and running their business.

From the Founder's Desk

Every business begins with an idea. But sometimes, an idea begins with something much more personal. A journey to discover mindful indulgence.

Our ambition is not and was never to simply build a successful dessert business. We wanted to build a trusted and loved brand — one that people associate with delicious products, thoughtful choices, innovation, memorable experiences and most importantly a mindset defining a lifestyle choice.

We believe that dessert can be both exciting and thoughtfully made. We believe ingredients matter. We believe recipes should be developed with care. We believe innovation should have a purpose. And most importantly, we believe that taste should always bring people back.

We want every Licksters visit to feel like discovering something you didn't know you were looking for. Sometimes it may be your favourite mango dessert. Sometimes it may be a flavour you've never tried before. And sometimes it may simply be that perfect little moment of happiness at the end of a long day.

As Licksters grows into new markets and reaches more people, our responsibility grows with it. We want to grow thoughtfully, work with people who share our values and build a culture where quality, integrity, innovation and customer happiness remain at the heart of everything we do.

We are incredibly proud of how far we have come. But we are even more excited about where we are going.

To our customers who tried our first flavours — thank you.

To those who came back and became regulars — thank you.

To our team members who have put their energy and passion into Licksters — thank you.

To our partners and franchisees who believe in our vision — thank you.

And to everyone discovering Licksters for the first time — welcome.

And if you still haven’t been a part of our Journey, there are many chapters where you can still be a part of our Story!

Love always,

Dhivya and Parimal